Kyte Powers Interscope Artist Apps
Record label Interscope Geffen A&M, part of the Universal Music Group, has teamed with Kyte, a mobile video broadcaster, to launch artist applications on the iPhone.
Interscope will initially launch apps for five artists: The All American Rejects, Keri Hilson, Lady Gaga, The Pussycat Dolls and Soulja Boy Tell ‘Em. The Kyte-based apps enable artists to stream live video, post tour dates, news and other content and sell music and merchandise. End users can make purchases, post comments, share content and chat with friends within the app.
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