Kyle Cooper's Beautiful Mess

At Yale, Paul Rand once told Kyle Cooper that there wasn’t really anything interesting going on in title design. Alvin Eisenman told Cooper that the world needs graphic designers more than it needs filmmakers. It’s a good thing both of those legends told Cooper to focus on design first, film second, or title design wouldn’t be where it is today.

The founder of Imaginary Forces got fired from the GoodFellas titles because he was trying too hard to make them into a metaphor for the movie.

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