Vegas Radio Personality Hopes to Have LA 'Answer'

This week, KRLA 870 AM operates under the slogan “Intelligent. Conservative. Talk Radio.” and offers Glenn Beck weekday mornings from 6am to 9am. But that will change next week when Las Vegas radio personality Heidi Harris takes over his slot while the station as a whole gets rechristened as “The Answer.”

Owner Salem Communications, which did a similar re-branding trick recently with WNYM 970 AM in New York City, is folding both KRLA and Inland Empire sister station KTIE 590 AM under this new “Answer” umbrella.

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