LifeStyles Condoms, AIDS Healthcare Foundation Use Facebook Hashtags In #KnowYourStatus Campaign
Marking one of the first uses of Facebook hashtags in a marketing campaign, LifeStyles Condoms is helping to raise awareness of National HIV Testing Day with #KnowYourStatus, in partnership with the AIDS Healthcare Foundation.
Marking one of the first uses of Facebook hashtags in a marketing campaign, LifeStyles Condoms is helping to raise awareness of National HIV Testing Day with #KnowYourStatus, in partnership with the AIDS Healthcare Foundation.
The campaign urges users on Facebook, Twitter, and Instagram to donate their status updates to the cause, along with the hashtag #KnowYourStatus, offering the following examples:
- I’m donating my status to promote National HIV Testing Day. Find a center near you at freehivtest.net
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Spring Special
Save 30% Off an ADWEEK Subscription Today!
Already a member? Sign in