Kliavkoff: Mobile IS Important to NBCU
The Hollywood Reporter has a good piece on George Kliavkoff‘s keynote address at the pre-CTIA Billboard Mobile Entertainment Live event on Monday.
During his speech, Kliavkoff, the chief digital officer at NBC Universal, said that although mobile is only a small segment of NBCU’s digital business, it’s going to get bigger. He also reportedly said that the mobile biz might hit $1 billion in revenue for the year. “Mobile is not a large chunk of the business, but it’s a piece we’re proud of, a piece that’s growing quickly,” the article quotes Kliavkoff as saying.
That’s
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