INFOGRAPHIC: Facebook Mobile Ad Performance
As more and more Facebook users check the site through their mobile devices, advertisers have followed suit. New figures from Kenshoo Social show that more than one of every five dollars spent on Facebook ads are delivered on mobile devices.
As more and more Facebook users check the site through their mobile devices, advertisers have followed suit. New figures from Kenshoo Social show that more than one of every five dollars spent on Facebook ads are delivered on mobile devices.
Kenshoo Chief Marketing Officer Aaron Goldman commented on the findings in a press release:
The world’s top brands have embraced Facebook mobile advertising, and we expect the channel to become increasingly competitive as new devices, like those on display at the Consumer Electronics Show this week, deliver enhanced interactive experiences.
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