Kellogg's Makes The Most Delicious Cereal Ever In Response To A Single Tweet

In response to a single tweet from Charlatans frontman Tim Burgess, Kellogg’s created a brand new cereal: Totes Amazeballs. It’s made of Rocky Road cake, Coco Pop Rocks, marshmallows, shortbread and raisins, and there’s only one box in existence.

It’s quite likely that Burgess has finished that delicious sounding box of cereal by now (cake in your cereal!?), but the story of its creation lives on.

As AdWeek reports, Burgess had heard the term “Totes Amazeballs” and thought it “sounded like something from Charlie and the Chocolate Factory.”