Kate Lanphear Named Creative Director of Marie Claire

Former Google consultant joins Hearst title

Kate Lanphear takes over for Nina Garcia at Marie Claire. Getty Images
Headshot of Chris Ariens

Kate Lanphear has been named creative director of Hearst Magazines’ Marie Claire, replacing Nina Garcia who was recently named editor in chief of Elle.

“Kate is one of the most creative, stylish, sought-after talents in fashion today,” said Marie Claire editor in chief Anne Fulenwider, announcing the hire. “Her discerning eye for smart style will help us continue to create extraordinary content for our readers.”

Lanphear joins from Google’s Arts and Culture division where she was working to develop a fashion portal. “[Kate] brings with her invaluable expertise and relationships in the fashion and tech community that align perfectly with the vision of Marie Claire,” added Fulenwider.

“Joining Marie Claire feels like the perfect homecoming to editorial,” said Lanphear. “The DNA of the brand resonates deeply with me and what I believe in. It is an exciting intersection of the worlds that I love: Fashion with technology, social consciousness and empowerment of women. I can’t wait to get started and work with Anne and her incredibly talented team.”

Prior to Google, Lanphear was editor in chief of Maxim. She’s also held key positions in the fashion departments at Elle, Harper’s Bazaar and the New York Times’ style magazine T.

Lanphear, who will oversee the creative design of the fashion pages, will be responsible for expanding Marie Claire’s footprint across multiple platforms. Total circulation of the monthly tops one million, while digital sees more than seven million monthly unique visitors.

Marie Claire was founded in 1937 by French industrialist Jean Prouvost and writer Marcelle Auclair. The American edition has been published by Hearst Magazines since 1994.

@ChrisAriens chris.ariens@adweek.com Chris Ariens is the managing editor and director of video at Adweek.