Business.com Founder Segues to Online Coupon Game

It seems like only a matter of time before some out-of-work journalist fashions an online coupon site for his fellow Fifth Estate flounderers. And why not?

Amazon.com is throwing $175 million at LivingSocial.com; Google is buying Groupon.com for an absolutely obscene amount. And now comes news that the LA founder of Business.com, Jake Winebaum, has got $5.75 million for yet another online coupon enterprise, FamilyFinds.com.

There may be no better a poster boy for the transition of the web from a once highly touted B2B arena to the current sea of ubiquitous B2C.

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