Is Asymptote's Lise Anne Couture's Blackberry Ad a Bad Thing?
A Daily Dose of Architecture had a bone to pick with Research in Motion and their ad agency for selecting the architect Lise Anne Couture for a recent ad for their Blackberry phone. The post says that Couture, a co-principle of Asymptote Architecture, certainly is an interesting subject with a lot of quality work behind her firm, but that it seems obvious that she was selected for the campaign not because she’s a big deal, but simply because she’s very photogenic.
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