Is A 30-Second Ad Spot The Best "PR" For Tiger Woods Thus Far?

In a marketing world where we are often told the 30-second ad spot is a dinosaur, the vehicle may garner more awareness than any other PR efforts executed on behalf of Tiger Woods or his sponsors.

The advertisement posted above began making the rounds online last night. It was created by agency Wieden & Kennedy.

“It’s the best PR for him because it’s something that he’s not directly controlling. Every interview or press conference he’s held, it seems lie, that he’s been a puppet.

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