ironSource: Stickeez ad format boosts mobile revenue by 20 percent

Digital delivery platform ironSource is touting the success of its Stickeez native ad format, which reportedly boosts ad revenue for app developers by 20 percent. Stickeez is the latest mobileCore ad format, and offers a small, non-aggressive, non-incentivized advertising unit, which can be integrated to match the look and feel of a developer’s app. The ads prompt users to action, displaying mobileCore offers, or showing them other apps they might be interested in downloading.

Since Stickeez’ launch in February 2014, participating developers have seen a 20 percent increase in revenue when utilizing the new ad format.

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