iPad for Kids Coming from Mattel

There’s something surreal about the image above–it’s Mattel CEO Bob Eckert unveiling the Fisher-Price iXL, an app-powered tablet for preschoolers. Do preschoolers need an app-powered tablet? Apparently they do now. Here are some details from Mattel:

“iXL Learning System is a child’s portable window to a whole new world of learning and entertainment with six great applications: Story Book, Game Player, Note Book, Art Studio, Music Player and Photo Album. iXL, which is PC and MAC compatible, features an SD card slot for expanded memory and comes with a USB cord to connect to the computer.

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