InterLuxe Rebrands as RGM Alliance
The independent ad network InterLuxe Media is rebranding itself as RGM Alliance, reflective of the parent company’s brand as well as the network’s expansion beyond the luxury/affluent market.
RGM Alliance is a division of the online advertising/publishing firm RGM Group. The growing network now boasts of 158 publishers, reaching 46 million unique users in the U.S. According to founder and CEO Kamran Razavi, this is up from just 66 partners as recently as May of 2009.
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