Instagram Rolled Out Stickers and a Rainbow Brush Tool for LGBTQ Pride Month 2017

The six #Pride2017 stickers were created by LGBTQ artists from the Instagram community

Instagram is marking LGBTQ Pride Month in June with features including new stickers for Instagram Stories and a rainbow brush editing tool.

The six #Pride2017 stickers were created by these LGBTQ artists from the Instagram community:

  • José Antonio Roda (@josearoda)—Roda is a gay-identified graphic artist based in Madrid. He loves to paint colorful women and experiment with different media such as cut paper, wood and ceramic.
  • Josh McKenna (@jshmck)—Raised in a provincial British seaside town, London-based Josh McKenna explores the relationship of masculinity within sexuality through the medium of his illustrations.
  • Carra Sykes (@carrasykes)—Carra Sykes, a student of life and banner maker for Of Our Youth, is a queer woman living and working as a designer and illustrator in Houston.
  • Rooney (@heyrooney)—Rooney is a loudly queer, bubbly illustrator and propagator of shameless self-love living in Brooklyn.
  • Cute Brute (@thecutebrute)—Based in Brooklyn, Cute Brute is an illustrator and toy designer whose work cleverly combines color, humor and sexuality in peculiar situations.

Instagram said in a blog post that the rainbow brush is aimed at enabling users to bring “extra color to your stories,” and it provided details on its rainbow walls initiative:

In honor of pride, we’re kicking off a global initiative to turn walls in cities around the world into colorful beacons of support. We began today in Los Angeles by transforming the iconic Paul Smith pink wall into a rainbow. Murals by artists throughout the Instagram community will also appear in London; Madrid; Nashville, Tenn.; and Cleveland. Visit a rainbow wall and take a photo or video in front of the wall to show your support of the LGBTQ community. You can also join the #KindComments movement on Instagram and make someone’s day by leaving a supportive comment on their post. David Cohen is editor of Adweek's Social Pro Daily.