InMobi: Tablet impressions grow 88% in six months as the Kindle Fire pulls even further ahead in the Android tablet race
Advertising impressions on tablets are growing twice as fast as they are on smartphones, according to mobile advertising network InMobi.
Over the last six months InMobi has seen the number of tablet impressions grow by 88 percent on its network. Android devices now account for 28.9 percent of all tablet impressions the company serves, up from 18.2 percent in Q4 2011.
InMobi credits the growth in Android tablets almost entirely to the success of Amazon’s Kindle Fire, which alone accounts for 9.2
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