Inkling Acquires Betterbook & ReadySet Baby!

Interactive eBook company Inkling has acquired Open Air Publishing’s Betterbook and Ready, Set, Baby! brands, in a deal whose terms were not disclosed.

The acquisition brings Inkling two different lines interactive nonfiction e-books and apps. The eBooks and apps are dedicated to consumer learning and range from titles on how to use an DSLR camera and how to knit to how to raise your baby and how to win at blackjack. The titles join the growing line of interactive eBooks and apps available from Open Air Publishing, which currently offers titles from more than 30 publishers.

“Open Air Publishing has become a leader in interactive publishing, and we’ve watched these brands blossom on our platform over the last few years,” stated Matt MacInnis, Founder and CEO of Inkling. “These award-winning titles show the power of Inkling for consumer content, and we’re excited to have them be a part of our portfolio directly for consumers.”