INFOGRAPHIC: What You Need to Know About Paid Social

DYK, according to Social Times, that social media marketing budgets are going to double over the next five years?

As more firms add “paid social” to their arsenal and more clients realize that Facebook is not worth a whole lot until you drop some serious dough, PRs and CMOs alike are scrambling to learn about the latest trends in social media advertising. It’s a world full of question marks, and many parties are confused as to what, exactly, you get for a line that says “sponsored” or “boost.”

Thankfully, Direct Online Marketing developed a lovely infographic to help you understand which networks work best for your needs in that special way.

Take