Infographic: Which Political Party Is Dominating Social Media In 2012?
Back in 2008, Obama revolutionized political campaigning by building a massive, loyal following on social networks like Facebook, Twitter and YouTube. Obama’s social media prowess was a major factor in his 2008 win, but is he still ahead of the curve in the social media game in 2012? A new infographic from Viralheat takes a look at which party runs social now.
Back in 2008, Obama revolutionized political campaigning by building a massive, loyal following on social networks like Facebook, Twitter and YouTube. Obama’s social media prowess was a major factor in his 2008 win, but is he still ahead of the curve in the social media game in 2012? A new infographic from Viralheat takes a look at which party runs social now.
The Viralheat infographic takes a look at which party, Democrats or Republicans, runs social in terms of the share of voice and sentiment, as well as explores how the different candidates are doing on different social networks—Twitter, Facebook and Pinterest.
Clearly, there is not as much of a gap between Democrats and Republicans on social media as there was four years ago.
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