INFOGRAPHIC: Event Promotion and Social Media Go Hand-in-Hand

Organizers and promoters of events are relying more and more on social media to get the word out.

Organizers and promoters of events are relying more and more on social media to get the word out, and event-management provider Maximillion prepared the infographic below to illustrate the increasing role of Facebook, YouTube, Google+, Twitter, LinkedIn and Pinterest.

Among the findings by Maximillion:

  • 75 percent of event organizers consider social media to be very important for their marketing efforts.
  • Facebook was the most popular platform among event organizers, with 78 percent citing it as their most preferred medium for promoting events.
  • 82 percent of event organizers said they plan to increase their future social media activities.
  • 85 percent of them publish at least one post per week.

Readers: What did you think of Maximillion’s findings?


Image courtesy of Shutterstock.

Recommended articles