Infographic: Colors of the iOS App Store

app colorsIf you’re an app designer, developer, or just mobile tech geek, you’ve probably given this question some thought: what role does color play in the app design process? As it turns out, a lot. Business are very blue just like social apps. Music, game, and food apps tend to be much more colorful. Who knew?

The infographic below illustrates some color data extracted from the app store by brand experts, Brandistry:

Have you ever wondered what the most popular colors are in each category of the iOS store? We did.  So we crawled the iOS app store and grabbed the top 5 app icons in each category and ran a histogram analysis on each one to find which colors were used most often.  What we found was very interesting.  

Before you design you next app icon, take a look at the color palettes below.

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