Hulu, ITV Close to Deal
LONDON ITV is on the point of signing an exclusive content deal with Hulu, the commercial online video platform co-owned by Disney, News Corp. and NBC Universal, in a deal the commercial network hopes will give it an edge over rivals including the BBC.
The deal would give Hulu users access to a range of exclusive ITV content and would give Britain’s leading commercial network a minority stake in Hulu U.K., sources said Tuesday. ITV content would continue to be available free on ITV’s own Web site.
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