Hulu is doubling down on originals, if its new hire is anything to go by: the over-the-top service has snagged Warner Horizon TV executive Craig Erwich just as his contract with Warners expires.
Erwich, evp of Warner Horizon TV, who has a very good reputation, sports a resume including such hits as ABC Family's Pretty Little Liars, NBC's The Voice and Fox's 24. That first line item is bound to be appealing to Huluers—Liars is consistently one of the most popular shows on TV among young women, who comprise much of Hulu's target demo.
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