How To Start Your Own PR Agency (And Get People To Work For You)

Let’s say you want to start your own PR shop, and that you want it to be bigger than just you.

How the heck do you get people to work for you and respect you?

Gini Dietrich writes about the transition to entrepreneur.

To start with: everyone’s going to be tightening their belt at the beginning.

“I thought I had to start Arment Dietrich with the same (what I know now are) luxuries I had at the big agencies.

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