How to Speak to Today’s Consumers

Attention Economics with Adweek and Taboola

The legendary pool at World of McIntosh Townhouse in New York
Sean T. Smith for Adweek

On June 4, Adweek partnered with Taboola for a bespoke dinner and conversation. Guests joined Josh Sternberg, tech and brand editor at Adweek, at the sleek World of McIntosh Townhouse in New York along with Taboola’s CEO and founder, Adam Singolda, to discuss attention economics. Guests were treated to a discussion centered on how brands can reach consumers via storytelling, the role of personalization and trust in today’s noisy world while sipping on Clase Azul’s premium tequila.

Diane Bickel (l.), senior marketing manager, America, Taboola, smiles Amanda Addison, vice president and manager, marketing acquisitions, Citigroup
Sean T. Smith for Adweek
Josh Sternberg (l.), Adweek brand and tech editor, speaks with Adam Singolda, CEO, Taboola.
Sean T. Smith for Adweek
Clase Azul’s ultrapremium tequila selections
Sean T. Smith for Adweek
(L. to r.) Steven Fuld, senior vp, marketing, Sony Corporation of America; Adam Singolda, CEO, Taboola; Dario Spina, executive vp, marketing, Viacom Velocity; and Paul Harraghy, vp, sales, North America, Taboola
Sean T. Smith for Adweek
Adam Singolda, CEO, Taboola
Sean T. Smith for Adweek
Guests enjoy a great meal and great conversations.
Sean T. Smith for Adweek