How Starting a Blog Can Help Market Your Book

As part of Mediabistro’s Profit From Your Passion series, we gave you advice on creating your book proposal (whether it be nonfiction or a novel). The next step in getting your work into the hands of millions is marketing. Although it may seem daunting at first (thoughts of hitting up every Barnes & Noble in the country spring to mind), it’s not as intimidating as it sounds.

We got the lowdown from agents, authors and publishers on the key ingredients to an effective, mostly-DIY marketing campaign.