How Non-Profits Can Use Facebook: Grooming Tips from 'Movember'
Every November, men all over the world let their facial hair down to raise awareness for prostate cancer and men's health. Participants, or "Mo Bros," grow mustaches to get people to sponsor them. With the help of their "Mo Sistas," the "Mo Bros" spread the word on Facebook through photos and videos of their mustaches, and status updates about their fundraising efforts. Today, Facebook announced that the "Movember" campaign raised $17.6 million on the social platform out of a total $141.5 million for the cause in 2012.
Every November, men all over the world let their facial hair down to raise awareness for prostate cancer and men’s health. Participants, or “Mo Bros,” grow mustaches to get people to sponsor them. With the help of their “Mo Sistas,” the “Mo Bros” spread the word on Facebook through photos and videos of their mustaches, and status updates about their fundraising efforts. Today, Facebook announced that the “Movember” campaign raised $17.6 million on the social platform out of a total $141.5
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