3 Inherent Influencer Benefits From Twitter’s New Updates

Influencers can now further showcase their sponsored content in exciting new ways.

Tweets may be sweet for influencers already, but these microblog posts are about to become even more viable for sharing messages and content thanks to new system updates.

Twitter announced in May that changes were on the way regarding how users met the 140-character limit. According to The Verge, those changes could arrive as soon as Sept. 19, and this has also been confirmed by Re/code.

So what do these changes look like, and how do they affect the way users—particularly brands and influencers—interact on Twitter? In short, brands can have more productive interactions with customers, and influencers working with brands now have more promotional opportunities at their fingertips.

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