HFMUS Launches Of Its Own Private-label Newsstand For Digital Books

Filipacchi Publishing, HFMUS’ book division, is launching a private-label newsstand on Zinio. The newsstand will offer 18 digital books from various Hachette magazines, such as Elle Decor, Woman’s Day and Car and Driver, organized by categories (Automotive, Decorating & Architecture, Do It Yourself and Photography).  A larger offering of titles is available at hfmusbooks.zinio.com.

According to Filipacchi Publishing’s vp and publisher, Dorothee Walliser:

Until now, highly illustrated titles were typically the last to join the digital-book game since many formats don’t faithfully reproduce the design and layout of a book, and many e-readers were black-and-white until the iPad.

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