Hearst Magazines Notch Record November Traffic
A joyous total of 197.5 million unique visitors.
As media companies wind down the year, for a great majority it’s all about traffic. How good were this year’s numbers? What does 2017 look like? How many readers relied on ad-blocking software? And so on.
In the case of Hearst magazines, traffic was through the roof in November. All told, the digital side notched a combined record of 197.5 million unique visitors, an increase of 26% over the same period in 2015.
What’s more, per Adobe Analytics figures shared with FishbowlNY, six Hearst Magazines Digital Media (HMDM) portals registered in November individual-brand records:
– Country Living surpassed 17.7
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