Dr. Oz The Good Life Is Now a 'Bookazine'
Hearst switches to higher-priced quarterly print output
Folio magazine broke the story Wednesday. Keith J. Kelly filled in the blanks Thursday. All told, it’s a narrative that skirts the dreaded hyphenated word “digital-only.”
Instead of 10 times a year, Dr. Oz The Good Life will now embrace a quarterly print schedule, a higher newsstand price of $12 and what’s known as the increasingly popular “bookazine” format. From Kelly’ item:
“This is our biggest effort in this area and will help jump-start this business,” said Hearst Magazines president David Carey of Hearst’s dive into the bookazine world.
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