Harris Celebrates Successful Launch of Naturally, Danny Seo

A press release today from Harris Publications insists there is such a thing as “sustainable print.”

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The tricks, according to the New York-based special interests publisher, include starting small (350,000 first-issue circulation), charging a premium newsstand price ($9.95) and connecting the publication to a recognizable brand name in the field being covered:

“We are thrilled with the early performance of Naturally, Danny Seo,” says Ben Harris, president of Harris Publications. “In what is generally thought of as a difficult time for print, it’s reassuring to see we developed a product that connects with readers.”

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