5 Proven Tips for Retaining Social Visits

While social media as a traffic source is a force to reckon with, it won’t matter much if you can’t retain these visitors. Here are some tips:

Recent research by CodeFuel, an engagement and monetization suite for publishers, and Nielsen found that website visitors from social media have a tendency to leave after a short period of time compared with traffic from some other sources.

According to the study, visitors from social media are 51 percent likely to leave a website within a short time, versus just 42 percent of visitors who view content due to being referred from a site’s homepage.

MerckelGuestPostCodeFuelSurvey

While social media as a traffic source is a force to reckon with, it won’t matter much if you can’t retain these visitors.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Spring Special

Save 30% Off an ADWEEK Subscription Today!

View Your Options

Already a member? Sign in