Groupon Faces Investigation by U.K. Office of Fair Trading
Groupon, one of the largest Internet daily-deal sites, is under investigation by Britain’s competition regulator. The regulator is inspecting the possibility of unfair promotions and exaggerated savings.
No surprise here because the U.K. Office of Fair Trading started looking into Groupon’s British unit last July. The investigation recently expanded due to the fact that the office received a complaint from the country’s advertising watchdog — breaking advertising regulations almost 50 times in less than a year.
“Given Groupon’s track record, we have serious concerns about its ability to adhere to the advertising code,” the Advertising Standards Authority said in a statement, according to Bloomberg News.
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