Google's 6 Mobile Ads Recommendations for Retailers & How Their Tablet Focus Differs from Apple's
The Google Mobile Ads Blog provides six mobile advertising trends and recommendations to retailers in their latest blog entry.
Mobile Insights: Retailers, are you reaching one of your biggest opportunities – mobile users?
Here’s my take at converting all of them to recommendations:
1. Make your mobile presence engaging. This means maximizing the use of touch interfaces and gesture navigation.
2. It is important to have a presence that will be in local search results.
3. Provide special offers to people who find your mobile presence.
4.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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