Google Tops UK Most Reputable Company List
Everyone knows Google’s got quite the reputation, but an index released this week names it the most reputable company in the UK.
Computing News highlights the 2010 TNS Corporate Reputation Index, released this week, which considers reputation in light of “business success, favourability, perceived trustworthiness and product or service quality.”
Eleven of the top 25 firms in the index were technology companies, the story says, including Apple, Sony, Microsoft, Blackberry, Sony Ericsson, Samsung, Dell, Nokia, and HP.
It quotes Sharon Fergus, managing consultant at TNS Technology, on why.
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