Getting 70% of the Story
Former Business 2.0 writer Erick Schonfeld dropped a long weekend post yesterday on his first six months blogging with Michael Arrington at TechCrunch.
As we’ve thought, it seems those guys don’t sleep much. According to Schonfeld, “Michael literally never sleeps. It is really unhealthy.”
A PR related takeaway, amongst Erick’s other points:
Our philosophy is that it is better to get 70 percent of a story up fast and get the basic facts right than to wait another hour (or a day) to get the remaining 30 percent.
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