GetBack Makes Debut
NEW YORK GetBack Media, a social network from the founders of DVD company Shout! Factory that’s geared for people over age 35, is set to launch Wednesday, stocked with music and TV content.
The site offers community tools for people ages 35-55. The focus is on pop culture from 1968-90, including a timeline loaded with news and trivia for each year.
GetBack president Chris Dominguez, a former exec at MTV Networks and iFilm, said there’s an opportunity to create a destination for people over 35 who might not be enamored of the younger-skewing MySpace and Facebook.
“We found that demographic was coming online with full broadband and using social networking,” Dominguez said.
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