Gawker Spreads Gawker Rumor

gawkerlogoSay what you want about Gawker — if nothing else, the site’s writers love themselves and love the fact that they work at Gawker. In a particularly nonsensical post, Gawker decided to spread a rumor that News Corp. was buying the collection of sites.

Weird, right? The post about the sale is even weirder:

Yesterday, at least two media reporters approached at least two Gawker Media employees about a potential sale to Rupert Murdoch’s News Corp—or, more likely, 21st Century Fox.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in