Gameloft smartphone, tablet games make up 40% of earnings in Q1
French mobile developer Gameloft posted its Q1 2012 earnings today, reporting sales of €44.8 million ($58.9 million USD) for a 14 percent increase over the previous year. Unsurprisingly, smartphone and tablet game are up year-on-year to 59 percent and now account for 40 percent of total sales.
Gameloft may have been early to the smartphone games party, but it adopted the free-to-play model only 12 months ago. The company says that its rapid growth this year is largely due to how well the model performs, claiming that more than half of its smartphone game revenues are come from in-app purchases and ad revenue in those games.
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