'Game Change' Author Halperin To PR: Know 'When To Fight And When To Let Go'

[Photo by Joseph Moran]

Reporters typically don’t like to call out public relations people for doing their job well, so when we asked “Game Change” co-author Mark Halperin which of the 2008 presidential campaigns had the best communications team, we were a bit surprised when he responded, “they were all really good” and added, “I’m not just saying that.”

PRNewser attended the New York launch event for the book last night, which reveals all of the behind the scenes action of the 2008 presidential campaign and is currently the number one best seller on Amazon.com.

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