FT Previews its New Home Page, Is it Pink or What?
I just received an email from Financial Times announcing about the sneak preview of their newly redesigned home page. According to the email, the redesigned was aimed at establishing a sophisticated look and feel for the site which is consistent with the Financial Times branding. This branding includes a clean and uncluttered executive briefing on the world of global business.
The Financial Times also highlights the key changes with the Financial Times online site. These include;
- expansion of coverage for very important and relevant subjects including, microeconomics, energy and technology
- contextualizing market movements through more efficient way of integrating market data and news
- gives more opportunities for users to become part of the Financial Times community by participating to discussion forums and blogs within the FT network.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in