Why Friend.ly's Question and Answer Facebook Connect App Gained Millions of Users

At the end of March, Facebook Connect app friend.ly, a question and answer site designed to help you get to know your friends better and make new friends, hit a sudden growth spurt. It gained 2.3 million monthly active users and 247,ooo daily active users between March 24th and April 13th, according to AppData, our data service tracking growth and traffic for apps and developers

We spoke with friend.ly’s co-founder and chief executive Ed Baker to find out what changes the app made to inspire this growth, how the company is working to accomodate demand, and how it plans to monetize its audience.

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