Freescale $200 7-inch Smartbook Reference Design Gave me Flashbacks About the 1996 UMPC

Interesting press release about a touchscreen device from a major tech player…

Part of our objective in creating the original reference design for the ____ category was to engineer a platform that’s both very compact and, through careful component choice, possible to sell for $500 MSRP.

Sound familiar? No, it is not a press release introducing a new product at CES this week. That is a sentence from Microsoft’s 1996 introduction of the ill-fated Ultra Mobile PC (UMPC).

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