Freemium Summit East: Lessons from Leaders at Scale

Google Apps partner lead Scott McMullan used a panel titled “Lessons from Leaders at Scale” at Freemium Summit East in New York Monday morning to discuss how Google Apps has gone from zero users in 2007 to more than 30 million currently.

He described Google Apps as a “messaging and collaboration suite, sold to organizations and businesses,” along with Google Postini Services, pay products related to the suite.

Google Apps for Business is available in a Standard Edition, which accommodates up to 50 users and including messaging apps (Gmail, Google Calendar) and collaboration apps (Google Docs, Google Sites), as well as a Premier Edition, which has no user limit and adds features including Google Video, Google Groups, and 25 gigabytes of email storage per user.

In terms of the growth experienced by Google Apps, McMullan said it is signing up more than 3,000 new businesses daily, with a total of more than 3...

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in