FP Celebrates a Year of Success

In an email this morning, Foreign Policy’s Susan Glasser praised her staff for a solid year of growth since the relaunch of ForeignPolicy.com (5 times more traffic since last year). Glasser congratulated the FP team for “a record-breaking 5.8 million pageviews in December and more than 45 million page views for the year.”

The memo also addressed upcoming announcements like the launch of a new blog and a new deal to feature FP content on washingtonpost.com.

While many are dodging pink slips, it’s great to hear that some outlets are celebrating success. Congrats to FP!

Glasser’s full memo after the jump.

From: “Susan Glasser”
Date: January 5, 2010 10:09:02 AM HST
Subject: happy anniversary…

Dear FPers — A quick note to congratulate one and all on an amazing first year of the relaunched ForeignPolicy.com — and the extraordinary strong finish to that year which saw us hit a record-breaking 5.8 million pageviews in December and more than 45 million page views for the year (quintupling our traffic from before the relaunch!). Looking ahead, we hope to continue to grow the site throughout 2010 — with new partnerships (look for an arrangement to feature FP content on washingtonpost.com soon), new blogs (we’ll be debuting a major new one in just a couple weeks), and many more projects to come.

I’m sure none of us really knew what to expect when, on Jan. 5, 2009, we made this ambitious leap to become not only a distinguished bimonthly print publication but at the same time a robust daily online magazine for those who care about the world. Today we have a host of must-read experts-turned-bloggers, a far bigger audience and a conversation-shaping mission, a vibrant new design, a new reputation for original reporting that routinely sees our stories picked up by such news outlets as The New York Times and the Wall Street Journal, and dozens of articles a week (we’re averaging some 25 a week now, up from 4 a year ago) that range from reporting behind the scenes of American foreign policy to investigative exposes from remote points on the globe to conversation-starting analysis from leading authorities. And we’re doing it at a time when fewer and fewer publications are committed to covering international affairs.

This is an incredible group achievement, from the wonderful homepage design of Blaine Sheldon now being copied across the Slate Group to the smart, edgy covers Bryan Erickson produces every day, from our new deputy managing editor for the web Becky Frankel and the TLC she puts into all those blog posts to Tom Stec’s deft behind the scenes managing of our transformation to a bigger site with bigger site problems to the incredible hard work of our copy chief Preeti Aroon. The site shines thanks to the smart editing, big ideas and big writing of Beth Dickinson, Josh Keating, David Kenner, Christina Larson, Annie Lowrey, and Britt Peterson–not to mention the great collection of interns who’ve been with us over the last year. Our colleagues at Slate have been incredibly generous in boosting the site’s traffic and visibility, and great partners too.

Every day, extraordinary material rolls in to our collective inboxes from a world-class group of bloggers, a daily feat of intellectual endurance they’ve managed to make look easy: blogosphere veterans Dan Drezner and Marc Lynch, who agreed to move their blogs to FP.com and helped show us all how it’s done; Steve Walt, who turns out to be a natural; Tom Ricks, who’s now sharing with the rest of us the world’s most interesting email; David Rothkopf, who’s blessed us with his awe-inspiring knowledge of both Beltway folkways and obscure TV shows; first Laura Rozen and now Josh Rogin with indefatigible drive to scoop them all on The Cable; Evgeny Morozov, who’s taught us all about the perils of governing in the Twitter era; Ian Bremmer and his Eurasia gang making their Calls. Our two group blogs have had wonderful leadership and brought in dozens of additional smart voices, with Peter Bergen and Katherine Tiedemann of the New America Foundation turning The AfPak Channel into an indispensable source of news, on the ground reports and original analysis while first Chris Brose and now Peter Feaver and Will Inboden have created a Shadow Government that’s an amazing rarity on the web: a go-to place for a reasoned, civil critique of the Obama team’s foreign policy. We are also lucky to have Christian Caryl to Reality Check us each week, and Robert Haddick to give us the distilled wisdom every Friday of our friends at the Small Wars Journal.

We are incredibly grateful for all their hard work and brilliant insights, just as we are to the literally hundreds of outside authors who’ve contributed their work to ForeignPolicy.com over the last year — the enormous range and success of which are well captured in David’s funny year-end look at our audience’s most-preferred articles this year(http://www.foreignpolicy.com/articles/2009/12/31/foreign_policys_most_popular_articles_of_2009) and Blake’s own list of some of his favorite pieces (http://blog.foreignpolicy.com/posts/2010/01/01/this_editors_picks_my_favorite_fp_articles_of_the_year). It’s been a joy to watch this new magazine come together over the last year — and we can’t wait to see what year two brings.

With great thanks and admiration,

Susan and Blake

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