Foursquare Introduces New College Badge Program

You might be wondering why foursquare choose these colleges first. That is easy to answer because just about every school that is getting a badge has an active foursquare presence. For instance, the University of Oregon and Texas A&M both have sponsored an on campus foursquare-based scavenger hunts. Then, USC quite often asks the student body to check in to campus events, offering incentives to encourage them even more.

Foursquare has decided to bring the Universities 2.0 program back this fall semester with an expanded college badge program.

In foursquare’s blog post concerning the program, the social network displayed a new set of badges and announced 15 colleges that are set to be initial partners in the program. The lucky colleges are Arizona State University, Texas A&M, UCLA, USC, University of Oregon, Texas Tech, Duke University, West Virginia University, University of Oklahoma, University of Wisconsin-Madison, University of Kansas, University of South Florida, Virginia Tech, UC Berkeley and The Ohio State University. I am partial to USC or UCLA. The colleges join Harvard, Stanford and Syracuse when the program kicks of at the start of the fall semester. Foursquare doesn’t plan on stopping there with more colleges added in the near future.

You might be wondering why foursquare choose these colleges first. That is easy to answer because just about every school that is getting a badge has an active foursquare presence. For instance, the University of Oregon and Texas A&M both have sponsored an on campus foursquare-based scavenger hunts. Then, USC quite often asks the student body to check in to campus events, offering incentives to encourage them even more.

But, if your college is interested in joining the college badge program, all you have to do is fill out a form and sign up as foursquare campus ambassadors. Reportedly, the program has influenced foursquare enrollment on college campuses worldwide.

The foursquare program is so popular that college badges have been requested by the students attending college. The only hindrance has been the cost of the badges. Now, the new college badges will be free according to Foursquare.

Anything that creates unity on a college campus can only benefit the spirit of the school. I wonder if younger kids, not in college yet, will try to collect all the badges before they decide which college they will attend.