Fortune and Money Launch New Sites, Separate From CNNMoney

Screen Shot 2014-06-02 at 9.31.41 AMAfter many years living under the same digital roof, Fortune and Money have finally grown up and left CNNMoney.com behind. Say hello to Fortune.com and Money.com.

In the past Time Inc. lumped Fortune and Money content under the CNNMoney.com site, which did little to promote those brands. “For Fortune and Money to not really have robust digital brands might have been okay in 2005, but it’s less okay once you’re out of the oughts,” Money’s editor, Craig Matters, explained to TechCrunch.

Not only that, but with Time Inc. spinning off from Time Warner, the time had come to separate the trio.

As you might guess, Fortune.com will take a more serious approach to things, while Money.com will be “a little more fun and a little more playful,” added Matters. The former will post about 90 new pieces a day, while the latter will post about 30.