Former eBay Search Engineer Launches Hyper-Social Location App: Silly Rabbit, Simple Check-Ins Are For Kids!

GeoGroups launched its geo-social app today out of Cupertino--and it wants to take check-ins and location-sharing to dizzying (and social!) heights. Read on to find out what CEO Raghav Gupta, an eBay alum, has planned for his intriguing new product.

Cupertino-based GeoGroups, a geo-social startup begun by former eBay Research Scientist Raghav Gupta, launched its group-based mobile app today. The app allows users to create personalized maps based around private social networks and public, common-interest networks.

The networks allow users to track each others’ locations within private networks, and quickly share points of interest, like red-light cameras and Wi-Fi hotspots, with the public.

The implementation of social networks into a location-based app is GeoGroups’ major differentiator against others already occupying the space, like FourSquare.

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