Forbes Media Adds Three Digital Executives


Forbes Media announced three additions to its staff geared toward boosting its digital efforts.
Andrea Spiegel joined the company’s editorial group as vice president of new product development, responsible for managing the rearchitecture and redesign of Forbes.com, along with project-managing the Forbes400 and other Wealth lists on Forbes.com and helping to develop mobile and video projects, as well as iPad and tablet applications, and helping to develop social-media strategies. Spiegel had been with AOL.
The editorial group also filled the newly created position of senior group director of editorial technology development with former True/Slant chief technology officer Steve McNally, who will be tasked with designing new ways to connect credible voices with their communities; developing a stable and scalable technology platform; building internal teams to push forward new ideas and technologies; and managing relationships with technology partners and customers. Prior to True/Slant, McNally also worked with Parade.com and Condé Nast Publications.
And Coates Bateman joined Forbes Media in the newly created role of executive producer for content development, where he will recruit talent with digital-journalism and social-media skills, as well as developing and recruiting for an extensive blog network and managing the daily flow of content for Forbes’ newsroom. Bateman had been editor and online marketing director for Nan A. Talese/Doubleday.


david.cohen@adweek.com David Cohen is editor of Adweek's Social Pro Daily.
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